Eightco Shares Jump on $125M, OpenAI and Beast Industries
Eightco Holdings shares jumped 25% on March 12, securing $125M in fresh commitments from Bitmine, ARK Invest and Payward, plus bets on OpenAI and MrBeast.

What to Know
- ORBS shares surged as much as 25% in early trading on March 12 after the funding announcement
- $125 million in institutional commitments from Bitmine ($75M), ARK Invest ($25M), and Payward ($25M)
- Eightco deployed $50 million into OpenAI and $25 million into Beast Industries alongside the raise
- Treasury holds roughly 277 million WLD tokens — close to 10% of Worldcoin's circulating supply
Eightco Holdings stock is up as much as 25% today after the Nasdaq-listed firm locked in $125 million in new institutional commitments and revealed it already placed big bets on OpenAI and MrBeast's commercial operation. The announcement marks a decisive chapter in a whiplash-inducing pivot for a company formerly known as Cryptyde — a packaging and logistics outfit that somehow became one of the largest Worldcoin holders on the planet.
Who Put Up the $125 Million?
Where did Eightco Holdings' funding commitments come from?
Bitmine Immersion Technologies (BMNR) anchored the round at $75 million. Bitmine already holds roughly a 7% stake in Eightco per MarketScreener data, and now its Chairman Tom Lee is joining the board — so this is not passive capital. ARK Invest and Payward, the parent company of crypto exchange Kraken, each committed $25 million. Coinfund, Pantera, and FalconX signed on as additional supporters.
Eightco Holdings also named ARK's chief futurist Brett Winton as a new adviser. Dan Ives, who chaired the company through its 2025 strategic overhaul, steps down as part of the transition.
To me, there is tremendous synergy between Proof of Human (Worldcoin), the OpenAI foundational models, and connectivity to the greatest content creator in the world, MrBeast.
OpenAI, MrBeast, and a Very Specific Convergence Thesis
Eightco didn't wait for the funding to close before deploying capital. The company already put $50 million into OpenAI — the outfit behind ChatGPT — and $25 million into Beast Industries, MrBeast's commercial arm. Bitmine separately invested $200 million into Beast Industries back in January, which means Tom Lee's fingerprints are all over both sides of this deal.
The logic threading it together: OpenAI's AI models, a biometric human identity layer via Worldcoin, and the creator economy's biggest name. Call it ambitious. Call it sprawling. Either way, the market is moving with it for now.
What Does Eightco's Worldcoin Treasury Position Actually Mean?
This is the detail that gets buried under the funding headline. Eightco holds roughly 277 million WLD tokens — nearly 10% of Worldcoin's entire circulating supply — alongside 11,000 ETH and $82 million in cash reserves. Worldcoin, co-founded by OpenAI CEO Sam Altman, uses physical Orb devices to scan irises and issue digital identity credentials that prove a user is human rather than a bot. Eightco's Nasdaq ticker is literally ORBS. None of this is coincidence.
WLD climbed more than 2% on the news to $0.362 per token. ORBS shares were recently at $1.00. The real test isn't whether the convergence thesis sounds good on paper — it does — but whether a former packaging company can actually hold together AI equity, creator-economy equity, and a massive crypto treasury without one of those legs snapping.
Frequently Asked Questions
What is Eightco Holdings?
Eightco Holdings (NASDAQ: ORBS) is a Nasdaq-listed company formerly known as Cryptyde that repositioned from packaging and logistics into crypto and AI investments. Its treasury includes roughly 277 million WLD tokens, 11,000 ETH, and $82 million in cash as of March 2026.
Who invested in Eightco's $125 million funding commitments?
The round was led by Bitmine Immersion Technologies ($75M), with ARK Invest and Payward — Kraken's parent — each committing $25M. Coinfund, Pantera, and FalconX also participated. Bitmine Chairman Tom Lee joined the board and ARK futurist Brett Winton became an adviser.
What is Beast Industries and why did Eightco invest?
Beast Industries is the commercial arm of YouTube creator MrBeast. Eightco invested $25 million as part of a thesis linking AI identity verification via Worldcoin, OpenAI's models, and creator-economy scale. Bitmine had separately committed $200 million to Beast Industries in January 2026.
What happened to WLD price after Eightco's announcement?
Worldcoin's WLD token rose more than 2% following the March 12 announcement, reaching $0.362 per token. Eightco holds roughly 277 million WLD — approximately 10% of circulating supply — making its treasury a direct catalyst whenever the company makes headlines.
